Business Intelligence

Power BI consulting: from the first report to a governed enterprise environment

Development, governance, support, licensing, Embedded and AI on Power BI, delivered by the same team. For mid-size and large companies where the number that reaches the leadership team has to be the same in every report.

150,000+ hours on Power BI projects · 100+ technical capability certificates signed by clients · NPS 90 over the last 12 months

Power BI environment with strategic dashboards, a governed data model and AI-powered querying
Companies that trust Active BI
Camargo CorrêaQueiroz GalvãoVF Gomes ConstrutoraAlya ConstrutoraBRZ EmpreendimentosFTD EducaçãoAmcorAssa AbloyBrasilAgroCommShopDanielGrupo ElcanoEngieÉpocaEstaf EquipamentosSJC BioenergiaInBettaISHLenovoMarelliMotorolaNorcoastOceanPactPorto do AçuRichetStellantisSuzanoStanleyState Grid Corporation of ChinaActive BI team reviewing a project together

What a Power BI consulting firm does

A Power BI consulting firm implements, organizes and maintains a company's reporting environment: it models the data, builds the dashboards, defines governance and access, and keeps everything running in production. Active BI is a Power BI consulting firm that does this work with a fixed squad made up of a Power BI specialist, a business analyst, a project manager and a UX/UI specialist.

We work on new implementations and on existing environments. That adds up to more than 150,000 hours on Power BI projects, with clients in Brazil and abroad and remote delivery across Brazil. If you need a Power BI consultant for a one-off request, we handle that too, within an hour bank.

DevelopmentGovernanceSupportLicensingEmbeddedAI in Power BI

Where to start with Power BI

Every company arrives at a different stage. Services can be contracted individually or combined in an ongoing contract; this table shows which one fits your situation.

If you...The service isWhat we deliver
Need someone to build your reports and dashboardsPower BI DevelopmentCustom reports, with a sound semantic model from the ground up and auditable DAX.
Want to know what is holding the environment back and what to fix firstPower BI AssessmentReview of the current environment and a prioritized roadmap of what to fix and in what order.
Have conflicting reports, lack access control or are unsure whether the environment follows security best practices and LGPD (Brazil's data protection law)Power BI GovernanceStandards for access, naming, workspaces and data lifecycle.
Have Power BI in place and need ongoing maintenance and supportPower BI SupportMonitoring, fixes and continuous improvement of the environment once it is in production.
Need to bring data from SAP, other ERPs or APIs into Power BISAP integration and API integrationConnections and data loads that keep refreshes stable as volume grows.
Are unsure whether to pay for Pro, Premium Per User or FabricPower BI LicensingLicense choice based on actual usage, including the transition for those still on Premium capacity.
Want to deliver reports inside your product or portalPower BI EmbeddedReports under your brand, without per-end-user licenses, with Active Hub as a ready-made portal.
Want your team to query data in natural languagePower BI and Artificial IntelligenceA semantic model prepared for Copilot, agents in Fabric and Active IA.
Want an ongoing partner instead of a fixed-scope projectOur PlansHour banks with a multidisciplinary squad.
Are not yet sure which KPIs and data sources the company really needsInformation AssessmentA map of KPIs, sources and priorities before the first report.

Is your data spread across many sources and the volume keeps growing? In that case Power BI is usually the front end of a larger architecture, with Microsoft Fabric and data engineering.

Need someone to build your Power BI reports?

It is one of the most common requests we receive: the company already has the data and a defined scope, but the project's complexity, a lack of available staff or the in-house team's limited time make it impractical to build the reports alone. At that point, a specialized consulting firm clears the bottleneck without stopping operations.

Our Power BI consultants and UX analysts build custom reports and dashboards for each department and each type of user, with the right navigation structure and level of detail for the people who will use them every day, not just to impress in a presentation.

Our consultants understand the request, gather requirements with the business team and suggest improvements when they make sense, drawing on experience from projects at different consulting firms.

  • Requirements gathered with the business team, not just the technical team.
  • Data modeling before visuals. Most performance problems start here.
  • Dashboard design built for executive reading, with information in a clear hierarchy.
  • Validation with end users before delivery, not after.
Explore our Power BI Development practice →
SalesFinanceOperationsHR
Revenue
R$ 84,2M
Margin
23,4%
Orders
10.431
Requirements gathering with the business team, before opening Power BI Desktop

Why Power BI projects lose the leadership team's trust

Building a chart in Power BI is quick. Maintaining an environment where leadership trusts the numbers is another matter. The signs that this foundation is missing usually look like this:

  • Two reports show different numbers for the same question.
  • The model freezes or slows down as the dataset grows.
  • An analyst leaves the company and takes the only map of how everything was built.

Active BI steps in at both stages: it organizes existing environments and implements new ones with governance, security and data lifecycle in place from day one.

The expected result is the same number in every report, and a team that evolves the environment without depending on a single person.

Hour banks

A Power BI squad at your disposal, sized to fit

You buy a block of hours and get a complete team, not a single professional. Our pre-sales team understands the scope, assesses the complexity of the environment and recommends the hour bank size before any contract is signed.

Who works on your hour bank

Power BI Specialist

Models the data, writes the DAX and builds the reports. Accountable for performance and for the right number.

Included in the hour bank

Business Analyst (BA)

Turns the leadership team's question into requirements and KPIs. Talks to each department before any screen is designed.

Included in the hour bank

Project Manager

Organizes priorities, deadlines and deliverables for the hour bank. Your single point of contact throughout the contract.

Included in the hour bank

UX/UI Specialist

Designs the navigation and visual hierarchy of each dashboard for the people who will use it every day.

Included in the hour bank
Hour bank sizes
50HOURS

To get started

One new report or specific adjustments.

100HOURS

To build momentum

One department served, with monthly improvements.

200HOURS

To grow

Several departments and new data sources.

300HOURS

To operate at scale

Corporate environment with governance.

500HOURS

For complex operations

Multiple business units, integrations and support.

Transparency

Every hour in the hour bank is visible in the Client Portal

You don't just get an invoice at the end of the month. The Active BI Client Portal shows what was done, by whom and how long it took, updated throughout the project.

  • Hours used by activity and by team member
  • Cumulative usage against contracted hours
  • Progress of each project deliverable
  • Tickets and communication with the team in one place
Active BI Client Portal: project hours screen, showing billable hours in the period, usage by month, cumulative usage against contracted hours and hours by deliverable

The right size depends on the number of departments served, the complexity of the data sources and the maturity of the environment. We assess this with you before recommending an hour bank, not after.

See the plans in detail →

How much Power BI consulting costs

The cost of Power BI consulting depends on three things: how many hours the scope requires, which profiles are involved and the engagement model. There is no list price that fits every environment. That is why Active BI sizes each proposal after an assessment conversation, with no commitment.

Model 1

Fixed-scope project

Scope, timeline and deliverables defined at the start, with validation milestones.

When it makes sense: a new implementation or a defined set of reports.
Model 2

Hour bank

A block of 50 to 500 hours with the full squad, used as demand arises.

When it makes sense: continuous improvement, with several departments requesting reports.
Model 3

Dedicated specialist

A professional dedicated to your team for a period, working within your routine. See staff augmentation →

When it makes sense: the in-house team needs technical reinforcement.

What drives the investment

  • Number and type of data sources: ERP, CRM, spreadsheets, APIs.
  • Complexity of business rules and calculations.
  • Number of departments and audiences served.
  • Starting point: building from scratch or organizing what already exists.
  • Security requirements, such as access by business unit (RLS).
  • Need for support after delivery.

What an Active BI proposal includes

  • Scope and deliverables described by phase.
  • Profiles involved and estimated hours per stage.
  • Timeline with validation milestones.
  • Assumptions, risks and what is out of scope.
  • How you track usage through the Client Portal.

Microsoft licenses (Pro, Premium Per User or Fabric capacity) are purchased separately. If your question also involves licensing, see Power BI Licensing.

How we run a Power BI project

01

Understanding the scenario

We map the current data infrastructure, the sources involved and the maturity of the environment. The project roadmap comes out of this stage, not from a generic template.

02

Centralizing and preparing the data

Before the first report, we organize the source data with Dataflows, a Data Lake or Microsoft Fabric, along with modeling practices that prevent conflicting numbers across reports.

03

Source integration

We connect internal and external sources (ERPs such as SAP, CRMs, spreadsheets, APIs, databases), preserving refresh performance and the health of the environment.

04

Report and dashboard development

Power BI consultants and UX analysts build dashboards with the right structure for each audience, not a single template reused everywhere.

05

Governance and project management

Continuous deliveries and feedback, a shared timeline and defined roles. You follow and approve each stage before we move forward.

06

Knowledge transfer and support

We train the in-house team and document the environment. Clients who contract support keep receiving help and improvements after delivery.

Talk about your project →

What we cover across the Power BI ecosystem

  • Power BI environment governance and review
  • Integration with data sources (ERPs, CRM, APIs)
  • Licensing review and cost reduction
  • Report and dashboard development
  • Security and data segmentation
  • Full environment assessment
  • Semantic modeling, DAX and Power Query (M)
  • Microsoft Fabric and Lakehouse integration
  • Direct Lake models on Lakehouse and Warehouse in Fabric
  • Lifecycle management with deployment pipelines, Power BI Project (PBIP) and Git
Screens

Examples of dashboards we have delivered

Real screens from Power BI projects, with data and brands anonymized.

Executive dashboard with a consolidated view of results
Finance: management P&L and cash flow
Sales: pipeline, targets and accounts
Operations: productivity and service level
Construction: budget vs. actual
Fleet: utilization and costs by vessel
Testimonials

What our clients say

Our partnership with Active BI is providing invaluable support to Lenovo throughout our digital transformation journey. Professionalism, technical proficiency and proactive communication.
Rafael MartinsSenior BI Manager, Data Viz & Analytics · Lenovo
The Active BI team is extremely punctual and responsible, committed to its deliverables and solutions. Both the technical and management teams are excellent.
Amanda PugaProject Manager · State Grid
Active BI has highly skilled, up-to-date professionals who deliver fast and efficient solutions. We also value their clear communication, availability and ability to simplify complex topics. An excellent service that we recommend without hesitation.
Leonardo SeixasSenior Manager · Motorola

How to choose a Power BI consulting firm

Almost every consulting firm shows attractive dashboards in the first meeting. What sets a good provider apart shows up later, as the environment grows. These are the criteria we recommend evaluating, including at Active BI.

01

It starts with the data model

Ask how the provider models the data before designing anything. A quick report on a poor model turns into slow performance and conflicting numbers within a few months.

02

It brings a team, not one person

A technical specialist, a business analyst, UX and project management solve different problems. A single professional ends up covering everything halfway.

03

It shows the hours

You should know what was done, by whom and how long it took, without waiting for month-end.

04

It documents and transfers knowledge

The environment has to keep evolving if the provider leaves. Ask for examples of documentation delivered on other projects.

05

It has references of your size

Ask for cases from environments similar to yours and, when the procurement process requires it, technical capability certificates signed by clients.

06

It keeps up with the platform

Fabric, Direct Lake, Copilot and licensing changes affect architecture decisions. The provider has to explain the impact in your case.

Questions to ask in the first meeting

  1. Who on the team will work on my project, and in what role?
  2. How do you validate the numbers with the business team?
  3. How do I track hours used?
  4. What gets documented at the end of the project?
  5. How do you handle access and security by department or business unit?
  6. Which of your cases is similar to my situation?

Power BI consulting firm or in-house team?

It is not an either-or choice. Many companies keep a small in-house team and use a consulting firm to speed things up, fill missing profiles or support the environment. The comparison below helps you decide the balance.

CriterionIn-house teamSpecialized consulting firm
Time to first deliveryDepends on hiring and training. Building a complete team usually takes months.The squad already exists and starts as soon as the scope is approved.
Range of profilesHard to keep a specialist, business analyst, UX and project management on staff at the same time.Complementary profiles join according to the project phase.
CostFixed payroll, payroll taxes and training costs, whether or not there is demand.Cost tied to contracted hours, with usage visible in the portal.
Business knowledgeGreater, because the team lives the company's routine.Built during requirements gathering with each department and recorded in documentation.
ContinuityHigh risk when the person who knows the model leaves.Knowledge spread across the squad and documented.
Technical currencyDepends on constant investment in training.Part of the routine for people working across many client environments.
An in-house team makes sense when

demand is steady and high and the company wants the knowledge in-house.

A consulting firm makes sense when

there is a deadline, a specific profile is missing or the environment needs to be reorganized.

The combined model works when

the in-house team handles day-to-day work and the consulting firm steps in for architecture, governance and demand peaks.

Frequently asked questions about Power BI consulting

What does a Power BI consulting firm do?
A Power BI consulting firm sets up the environment, builds reports and semantic models, defines governance and, when engaged on an ongoing basis, keeps the environment running in production. At Active BI, this work is split into assessment, development, governance, support, licensing, Power BI Embedded and Power BI with AI, all handled by the same squad.
How much does Power BI consulting cost?
Cost depends on the hours the scope requires, the profiles involved (Power BI specialist, business analyst, UX/UI and project management) and the engagement model: fixed-scope project, hour bank or dedicated specialist. The number of data sources, the complexity of business rules and the maturity of the environment determine those hours. Microsoft licenses are purchased separately.
How do I hire a Power BI consulting firm?
The safest path starts with an assessment conversation, in which the provider learns about the current environment, the data sources and what the leadership team needs to see. That leads to a proposal with scope by phase, profiles, estimated hours and a timeline. At Active BI, this first conversation takes about 30 minutes and carries no commitment.
Is it better to hire a consulting firm or build an in-house Power BI team?
It depends on demand. An in-house team makes sense when demand is steady and high. A consulting firm makes sense when there is a deadline, a specific profile is missing or the environment needs to be reorganized. Many companies combine both: the in-house team handles day-to-day work and the consulting firm steps in for architecture, governance and demand peaks.
What is the difference between hiring a consulting firm and a freelance Power BI consultant?
A freelance consultant handles one-off technical requests well. A consulting firm provides a team with different roles (technical, business, UX and project management), ensures continuity when someone leaves and is contractually accountable for the outcome. In corporate environments, with several business units and security requirements, a consulting firm reduces the risk of depending on a single person.
How do I track the hours used from the hour bank?
Through the Active BI Client Portal. It shows hours used by activity and by team member, cumulative usage against contracted hours, the progress of each deliverable and open tickets with the team, updated throughout the project.
Does Active BI work remotely?
Yes. Projects are run remotely, with online meetings with business teams and tracking through the Client Portal. We serve companies across Brazil and clients with operations abroad.
I only need someone to build Power BI reports. Is that possible?
Yes. It is one of the most requested services in our Power BI practice. You don't need to sign a full implementation project to get a well-built new report; development can be contracted on its own or as part of an ongoing hour bank.
How long does it take to implement Power BI in a company?
It depends on the number of data sources, the complexity of business rules and the maturity of current governance. A first set of reports usually ships within a few weeks; full governance and support maturity is an ongoing process, not a project with an end date.
Can the consulting team integrate Power BI with SAP, TOTVS and other systems?
Yes. We integrate ERPs such as SAP and TOTVS, CRMs such as Salesforce, databases, spreadsheets and APIs. As volume and the number of sources grow, integration goes through an intermediate data layer, such as Microsoft Fabric, to keep refreshes stable and prevent each report from querying the source on its own.
What is the most common mistake we see in companies that already have Power BI in place?
In most cases the problem is ownership, not technology: nobody can say with confidence who owns each report. That blocks even small changes, because no one wants to approve a change to something that might break another department's process.
What is the difference between Power BI Pro, Premium and Fabric?
Power BI Pro is a per-user license: anyone who publishes or views reports needs one. Premium Per User (PPU) is also per user and adds advanced features, such as larger models and more refreshes per day. Fabric capacity (F SKUs) is purchased by the organization; from F64 upward, users who only view reports do not need a Pro license. Microsoft has stopped selling new Power BI Premium capacities (P SKUs) and is moving those customers to Fabric. The full decision is covered on the Power BI Licensing page.
Do I need Power BI Embedded or corporate Power BI?
Corporate Power BI (Service) is for internal use by the company's own employees. Power BI Embedded is for delivering reports inside your own product, portal or app to external customers, without per-end-user licenses. For that scenario, Active Hub offers a ready-made portal with your brand.
What is Power BI governance and why does it matter?
Power BI governance is the set of rules for access, naming, workspace lifecycle and data model standards that keeps the environment from turning into a patchwork as it grows. Without governance, two different reports often show different numbers for the same question, because they were built on different datasets by different people.
Does Active BI work with companies of any size?
We work with mid-size and large companies, with operations in Brazil and abroad, in sectors such as manufacturing, energy, agribusiness, healthcare and technology. The engagement model is adjusted to each client's size and maturity.

Let's understand your Power BI scenario

Tell us what your environment looks like today and where you want to go. From there, we recommend the right service within our BI and Power BI practice, without pushing a fixed package.

  1. You describe your scenario in two quick steps
  2. A specialist replies within 30 minutes during business hours (Brasília time)
  3. A 30-minute conversation to understand the environment and recommend a path

No commitment and no follow-up call cadence.

Book an assessment call

2 steps, under 40 seconds

Step 1 of 2

A specialist replies within 30 minutes during business hours (Brasília time).

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